guides
First Customers hubLaunch on Product Hunt and Hacker News
By Edmund Yong12 min read
A launch is not a business model.
Product Hunt and Hacker News can create useful attention, but the real value is feedback, questions, trials, objections, and follow-up. If nobody can try the product, launch later.
Launch For Learning
Do not build a launch around rank chasing. Build it around what happens after someone clicks, comments, signs up, or asks a hard question.
Direct Answer
Use this guide when you have a tryable product, demo, or clear artifact that a stranger can inspect today.
Do not use it for ideas only, vague waitlists, landing pages with no product, or launches where you cannot respond to comments.
Continue in the Startup Club app
Open the complete guide in the web app
- Read the full walkthrough, examples, and implementation notes.
- Use member checklists, templates, and private downloads in the web app.
- Ask founders for feedback and keep your work moving in one place.
